William McDonough on cradle to cradle design
I just watched this video on http://www.ted.com/ and think that what McDonough has done over his career is fantastic. I think it is a good idea that he has been analysing items that go to the public and breaking them down to parts-per-millions and analysing them further. This really tells us what is in our products and if they are harmful. I also think it was a great idea to make this list of materials available to the public so that anyone can analyse their products down to the parts-per-million themselves. I liked the work he has been doing with helping build recyclable products such as the rugs, shoes, and car metal, that was previously being wasted. I was very interested in his sustainable architecture projects such as the GAP headquarters building with native grass on the roof for birds to nest in. I also liked his idea behind the sustainable community and I believe that it would work because they are designing it from nothing and they have thought of all needs that must be met throughout the community. As a pre-architecture student, I think that sustainable design is the way of the future and will increasingly have a greater impact on society.
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